Turnkey Interior Design in Madrid: What It Includes, What It Costs, Who It's For
Turnkey interior design in Madrid means one studio handles everything: concept, space planning, materials specification, contractor management, furniture procurement, installation, and final styling. You sign off the brief. You collect the keys to a finished home. Design fees and total project costs depend on scope and specification. Here is exactly what you get and who this model is built for.
What "Turnkey" Means in Practice
The term is used loosely across the Spanish design market. Some studios call themselves turnkey but hand you a contractor list and a mood board. True turnkey means the studio is accountable for delivery — not just design.
At Varini Studio, the Home Arrival service includes:
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Initial consultation and site survey (or remote equivalent)
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Concept development — spatial planning, aesthetic direction, material palette
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Technical drawings where required for renovation
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Contractor selection and briefing from Varini Studio's pre-vetted network
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Materials and finishes specification — every surface, every fitting
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Furniture sourcing — both from The Shop (varinistudio.com) and third-party suppliers
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Procurement management — ordering, tracking, delivery coordination
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On-site supervision during renovation and installation
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Final styling and handover — the home is ready when you arrive
This is not a consulting service. It is delivery.
What It Costs
Design fee depends on project scope and complexity. Sourcing commission: applied on furniture and materials procurement (this is standard industry practice and is disclosed in full at brief stage). Renovation costs: passed through at cost, from pre-vetted contractors.
For context: a well-designed 90m² apartment in Chamberí — renovation plus furnishing to premium specification — typically represents a total investment of €250,000–€400,000 including all design fees, construction, and furniture. It varies based on project scope and finishes.
Who Is It For
The Home Arrival client is typically:
- The international buyer. Buying a home in Madrid from abroad — whether relocating, investing, or putting down roots. They need a studio that speaks their language, understands their standards, and manages everything end to end. No constant travel. No impossible decisions at midnight. A finished home, ready to walk into.
- The time-poor professional. Based in Madrid or arriving soon, with a clear vision and no bandwidth to execute it. A busy professional or family who wants one trusted studio to handle every detail — from first decision to final finish — to the highest standard, without the back-and-forth.
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Property investors who want their asset to stand apart — designed and finished to a standard that commands attention, attracts the right clients, and holds its value. One studio, one point of contact, complete accountability. No managing contractors, no coordinating teams, no compromising on quality.
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For clients buying from abroad, we also offer property search. We visit, filter, and assess on your behalf — with an eye not just for what a property is today, but for what it could become. We bring the same design sensibility to the search as we do to the project itself: understanding proportion, potential, light, and how a space could be transformed. You see only what is truly worth your attention, with an honest assessment of value, vision, and what it would take to make it exceptional. Your interests, represented — from the first visit to the final offer.
It is not the right service for clients who want to be involved in every decision, clients renovating on a constrained budget, or clients who prefer an ongoing iterative design process. For those clients, the Studio Call is the better starting point.
FAQ
What is the difference between an interior designer and a turnkey studio? An interior designer provides concept and specification. A turnkey studio delivers the finished result. The difference is project management, contractor coordination, and procurement — and accountability for the outcome.
Does Varini Studio work on properties outside Madrid? Currently the studio focuses on Madrid.
How do I start a Home Arrival project? Book a Studio Call at varinistudio.com to discuss scope, budget, and timeline. This is the entry point for all Home Arrival projects.